Privacy Policy
Lance Berrington | Royal LePage Benchmark
Effective date: October 15, 2026
Your privacy matters to me. This policy explains how I collect, use, disclose, protect, and retain personal information when you use my website, contact me about real estate, or sign up for my communications.
1. Personal information I collect
Depending on how you interact with me, I may collect your name, email address, telephone number, mailing address, property interests, and details you voluntarily provide through website forms or direct correspondence. When you subscribe, I may also record your communication preferences and evidence of your consent, including the date and method of signup.
My website and its service providers may collect technical information, such as browser and device information, IP address, and cookie or analytics data, depending on the features enabled on the site.
2. Why I use your information
- To respond to inquiries and provide requested real estate services.
- To communicate with clients about buying, selling, or other real estate matters.
- To send my monthly real estate newsletter and quarterly Plus 55 magazine, and related updates, where permitted by law.
- To manage subscriptions, honour unsubscribe requests, maintain consent records, and comply with professional or legal requirements.
- To operate, secure, and improve the website and related services.
3. Email communications and consent
Signing up for marketing emails is voluntary. When you choose to subscribe through my website, your express consent applies to the types of messages described on the signup form. You can withdraw your consent at any time by using the unsubscribe link in a marketing email or by contacting me using the details below.
Requests to unsubscribe will be processed in accordance with Canada’s Anti-Spam Legislation (CASL). An unsubscribe request does not prevent communications that are otherwise permitted or required for an ongoing real estate transaction or by law.
4. Disclosure to others
I do not sell or rent your personal information. I may share information with Royal LePage Benchmark, professionals involved in delivering services you request, website or email service providers, and other parties where you consent or where disclosure is permitted or required by law. Such providers should have appropriate privacy and security safeguards.
Some third-party providers may process or store information outside Alberta or Canada. In that case, information may be subject to the laws of the jurisdiction where it is processed.
5. Security and retention
I use reasonable administrative, technical, and organizational measures appropriate to the nature of the information to protect it against unauthorized access, loss, misuse, or disclosure. No internet transmission or storage system is completely secure.
I keep personal information only as long as reasonably necessary for the purposes described here and to meet applicable legal, regulatory, and professional recordkeeping requirements. When no longer required, it will be securely destroyed, deleted, or anonymized, as appropriate.
6. Access, corrections, and withdrawal of consent
You may request access to personal information held about you, ask for an inaccurate record to be corrected, or withdraw consent where withdrawal is legally available. Some information may need to be retained or may be subject to lawful exceptions. Please contact me using the details below.
7. Cookies and external websites
This website may use necessary cookies and, if enabled, analytics or similar tools to understand website use. Third-party websites linked from this site have their own privacy practices, which I do not control. Please review their policies when visiting them.
8. Changes to this policy
This policy may be updated to reflect changes in business practices, website functionality, or legal requirements. The current version will be posted on this website with its effective date.
9. Contact / privacy inquiries
Lance Berrington | Royal LePage Benchmark
Calgary, Alberta, Canada
Email: lance.berrington.re@gmail.com
Phone: 403-540-8628
Website: https://lanceberrington.com
For privacy questions, access or correction requests, and subscription concerns, please contact Lance Berrington at the email address above.